Usucha
Pure matcha and water, whisked until smooth and vivid.
抹茶への情熱A passion for matcha
The story behind URIMATCHA
Matcha was never
just a trend.
URIMATCHA began with our founder's genuine love for matcha—long before it became popular.
Travelling across the region, she tasted different matcha varieties and learned how other shops prepared and served them. Along the way, she discovered an extraordinary spectrum of flavours: fresh and fragrant, creamy and nutty, or deeply umami.
She created URIMATCHA to share that discovery with every customer—through thoughtfully selected Japanese matcha, carefully prepared as a genuinely delicious cup for everyone to enjoy.
